Growth Strategy Leadership for Design & Development (2013-2020)
Consider This is a dynamic Design & Marketing Agency based in London, specialising in the Performing Arts sector, including schools, colleges, venues, and governing bodies. The agency is renowned for its innovative and impactful design solutions, collaborating with high-profile clients across various industries.
Role and Achievements
Starting as a Web Designer and progressing to Department Manager & Co-Creative Director, I led and co-led the creative direction of numerous projects, achieving significant improvements in project outcomes and client satisfaction. I managed departmental operations and directed the development of over 150 websites and 30 web applications. My strategic shift towards SaaS cloud platforms resulted in a 300% increase in revenue. Our efforts consistently won bids for projects valued at ten times the agency's previous average, surpassing targets and leading to regular promotions.
- SaaS Platform Development: Implemented a business strategy focusing on SaaS platform development, leading to a 300% revenue increase within two years. Led the design and development of over 30 web applications across various industries.
- Design Framework: Developed and implemented a design framework that improved consistency and reduced development time by 70%. Mentored a high-performing design team, consistently exceeding targets.
- Client Solutions: Delivered innovative solutions that enhanced client and customer experiences, increasing efficiency and productivity for both staff and customer journeys.
- Competitive Bids: Successfully competed for and won high-value project bids, significantly increasing the agency's financial performance.
